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Carol E. Macdonald

Owner, Macdonald Public Relations & Writing
Chester, CT, USA
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Carol Macdonald plans, develops and executes innovative, results-oriented public relations programs that help define profit and nonprofit organizations. She provides a full range of media relations, creating a cohesive and significant presence for clients in local, regional and national print and broadcast media as well as on the Web.

With over 15 years of public relations experience, consumer, business-to-business and nonprofit organizations come to Carol to articulate who they are and what they stand for. She is experienced in community relations, special events planning and on-site coordination, strategic planning, and trade show preparation.

As a writer, Carol creates annual reports, brochures, bylined articles, direct mail, newsletters, point-of-purchase; radio, TV and video scripts; and Web sites. She also provides production supervision and management of collateral distribution.

Industry: Public Relations Consultant/Freelance Writer
Size of Business: 1 - 10 employees
Years in Business: 2-10 years
Affiliations: PRSA, Shoreline Network of Communication Professionals in Connecticut
Business Interests: All

Total Guide Views

3 6
Member Since: 06/11/2008
Status: Cengage Writer
Overall Rating: N/A
Guides Written: 5
Comments Posted: 0
Comments Received: 0
Favorite Guides: 0
  Guides Written by Carol E. Macdonald
  • Successful planners attend event planning conferences to keep their skills, knowledge and contacts current, while staying on top of the latest trends
    Guide Rating: 8.0 out of 10. Saved by 0 people.
    Comments Received: 0
  • The right business support software can help employees work more efficiently, increasing productivity and keeping the focus on customer satisfaction
    Guide Rating: 8.0 out of 10. Saved by 0 people.
    Comments Received: 0
  • Sales Rebates - 07/17/2008
    Boost sales with sales rebates by keeping the procedure simple for your customers
    Guide Rating: 8.0 out of 10. Saved by 0 people.
    Comments Received: 0
  • Cross-Promotions - 07/17/2008
    Reach more of your customers while using less of your advertising dollars through cross-promotions
    Guide Rating: 8.0 out of 10. Saved by 0 people.
    Comments Received: 0
  • Learn how to comply with the national do not call list to avoid fines and other penalties that could tarnish your business and its reputation
    Guide Rating: 8.0 out of 10. Saved by 0 people.
    Comments Received: 0
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