W. Eric Martin
Keyboard pounder & synonym selecter, TwoWriters.net
Concord, NH, USA
I've been a full-time freelance writer since 1999, writing for magazines on topics ranging from printing techniques and fast-food marketing practices to the secrets of buying cheap groceries and training tips from high-school football coaches. Whatever the topic, I research it to death, then animate its corpse to bring it to life for readers.
::
My articles have appeared in Woman's Day, Psychology Today, Men's Fitness, In-Plant Graphics, AKFCF Quarterly, International Fiber Journal, Woodshop News, Indian Gaming Business, and all sorts of other specialized publications. I'm also the co-author of two books: The Complete Idiot's Guide to Starting and Running a Coffee Bar and Tools of Timekeeping: From Ancient Calendars to Atomic Clocks.
::
My main professional interest is the board and card game industry, specifically European-style designer games. I write regularly for GAMES and Knucklebones and have placed Eurogame reviews in Discover, Scuba Diving, The Bark, Coffee Magazine, and other titles. Someday everyone will play these fine games, which means I'll never lack for opponents.
Industry:
Information Services
Size of Business:
1 - 10 employees
Years in Business:
2-10 years
Affiliations:
none listed
Business Interests:
none listed

Guides Written by W. Eric Martin
-
Federal and state governments alter tax laws often, so don't fall behind
-
Make sure potential employees are telling the truth about their past
-
Professional tax advice can help set your mind at ease
-
Buy legal coverage and advice on the installment plan
-
Don't wait in line at the post office on April 15 — click and file your taxes
-
How to keep your business on the up-and-up
-
Expect the unexpected and you'll be better off in the long run
-
Employees get stock at a discount; you get more motivated workers
-
Follow these guidelines to prevent legal problems
-
Learn to decipher Uncle Sam's double-talk and make error-free filings
-
Find out how your employees treat customers on the phone
-
Present a professional image, from reception desks to executive desks
-
Keep your images and words under your control
-
Before you can open your store, you need to rent the space
-
Learning new marketing and sales strategies will help you grow your business
-
Find out whether a new product will succeed before you invest big
-
How to find the right person without conducting a gazillion interviews
-
Online or live, find a marketer to turn your invention into cash
-
Make money work for you and keep your business afloat
-
You need one to buy wholesale — and to pay your taxes
-
Forecasting ROI will help you make better-informed business decisions
-
How to access your money more quickly
-
Convene customers and colleagues in business conference calls without leaving your desk
-
Taking the wrong steps can cost you time, money and your business
-
Know when to lease or buy and how to get your best deal
-
Know the rules before you advertise a discount
-
Run a clean business to avoid the EPA, bad press, and a spoiled Earth
-
You've met hundreds of new prospective customers -- now what?
-
Are you still charging customers last year's rates?
-
What banks need to see before they'll hand over the dough
-
Government agencies and business associations can help you out